

About Us

We believe that the world cannot be changed by ideas alone — if you truly desire something, you must act to achieve it. Our DNA is built on a spirit of adventure that embraces new challenges without fear of failure. AlicePro is a tech startup developing HAPTREX, a smart fitness equipment platform based on robotic control technology. With the vision of “Transforming every gym into a smart fitness club,” we aim to bring innovation to exercise through safety, enjoyment, and data-driven technology.
OCT
Established AlicePro Co., Ltd.
Started Haptic Feedback System R&D
MAR
Developed English Academy Management and AI Tutor System

OCT
Developed AI-based Real Estate Feasibility Report System
Launched In-house IT System Maintenance Platform
JAN
Designed and developed PCB and Firmware for Room-Temperature Incubator/Stirrer
MAY
Developed Peeling Tester for Semiconductor Process (Stats Chip PAC Korea) and integrated with MES
JUN
Completed Haptic Feedback System Technology and pivoted to Smart Fitness Equipment
Joined Korea International Trade Association (KITA)
AUG
Selected for Startup Platform Investment Connection Program by Gyeonggi Business & Science Accelerator
SEP
Selected for AI Global Expansion Program by the Next-Generation Convergence Technology Institute
Selected for Deep-Tech Category of the Early Startup Package by the Ministry of SMEs and Startups
Selected for the Tech Service Export Voucher by the Ministry of SMEs and Startups.
Selected as Home Robotics Appliance Support Company by the Korea Electronics Association
Selected for Defense SME Consulting Support Program by the Defense Acquisition Program Administration (DAPA)